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Master of Arts in Web and Multimedia Design

If you are ready for an advanced degree in web and multimedia design, our Master of Arts in Web and Multimedia Design (WMM) is a natural fit.

Our program will give you the tools to upgrade and fine-tune your current technology skills and send you to the next level in your web, multimedia or digital design career.

We educate specialists, who remain well-rounded through an innovative mix of collaborative learning and challenging project-based problem solving courses. In fact, our specific clusters of course offerings in e-commerce, animation, and interface design will give you an edge over other job-seekers with only a bachelor's degree in Graphics, Web design, Computer Science, or Multimedia.

Career options include:

• Branding Specialist

• Web Designer

• Print and Digital Designer

• Multimedia Designer

• Art Director

• Interface Designer

• UX / UI Designer

• 3D Animator

M.A. in Web and Multimedia Design Program Requirements


Required Courses
18 credits



Elective Courses
15 credits



Total Courses
33 credits

M.A. in Web and Multimedia Design Required Courses

WMMN 600

Media and Culture

Explores the unique influence the internet and other interactive media exert on contemporary culture and communications. By examining how designers shape visual trends and media tools, students become empowered to make well-informed decisions and engage in productive and valuable work practices.
3 Credits

WMMN 601

Interface Design Principles

Teaches digital storytelling: how to express ideas in narrative structures which creatively combine image, text, animation, audio, and video. Students explore traditional and current media design styles, tools, and techniques to find their own voice.
3 Credits

WMMN 602

Web and Applications Technology I

Introduces key concepts, tools and technologies used professionally to design web, mobile, and multimedia projects and apps. The course provides an introduction to basic and advanced web technologies, including HTML5, Scripting, Client-side and Server-side technologies. Students take this course at the beginning of the program so that the other required and elective courses can build upon the knowledge gained.
3 Credits

WMMN 603

Web and Applications Technology II

Explores the designer's role in designing and programming web sites that facilitate doing business on the Web. Based on research and planning, students collaborate in teams to conceive, produce and evaluate a functional e-commerce site.
3 Credits

WMMN 604

Entertainment and Education Design

Introduces responsive user interfaces, immediate feedback mechanisms, and dynamic scoring systems that aid a range of online storytelling and immersive experiences. Students design memorable products that enable users to accomplish learning objectives and combine achievable rewards with a sense of discovery.
3 Credits

WMMN 694

Thesis Project (capstone)

In three semesters, students research, plan, and develop an original media idea, producing a body of work that showcases their specific skills in web and/or multimedia design. The outcome of this class is a body of fully functional professional-level work, developed independently of all other coursework that can be viewed live as a fully functional production.
3 Credits

M.A. in Web and Multimedia Design Elective Courses

WMMN 605

Web Programming I

This course introduces students to the fundamentals of computer programming. Students will learn the standard concepts of input/output, variables, control structures, and functions as well as practical skills such as testing and debugging methodology. These concepts will be applied in designing dynamic web pages which implement problem-solving techniques. Other languages and concepts which are relevant to the course material will be introduced as they come up and students will receive suggestions for researching these topics further on their own.
3 Credits

WMMN 605.6

Web Programming I Lab

Students will apply the skills they are learning in class to hands-on programming projects in a fully interactive setting where they will be able to seek assistance from each other as well as consulting with an experienced staff member. Students will master the programming skills they are being taught and deepen their understanding of the concepts as they gain actual experience and consider the material from an applied perspective.
1 Credit

WMMN 606

Web Programming II

This course builds on the introductory concepts covered in WMMN 605, progressing to more advanced computer programming concepts. There is a strong emphasis on object oriented programming including inheritance and possibly polymorphism. Additional topics which may be covered include recursion, lambda expressions, regular expressions, scope and closure, and exception handling.
3 Credits

WMMN 607

Database Concepts and Design

Provides students with an understanding of the basic concepts of relational database design, how the relational model is implemented, and elementary SQL including both DDL and DML. The course also explores issues of database normalization, and data integrity and security.
3 Credits

WMMN 613

Interactive Design I

Explores virtual environments in which interactions among people, machines and media are structured, flexible, and dynamic. Students gain creative skills in one or more standard authoring system and a markup language to format, store and retrieve data, and control the rules of interaction and the display. The focus is on balancing functionality with responsiveness while always anticipating user expectations.
3 Credits

WMMN 614

Interactive Design II

The course guides students through a series of skill-building exercises that can be applied to many forms of interactive design, such as games for phones and tablets, online portfolios, and Web 2.0 experiences. These exercises cover principles of graphical programming, front end development techniques, use of variables, logical flow, and the integration of diverse languages and protocols, all to develop student skills in making images with code. The course also explores best practices for game design, user interface design, object oriented programming, and application development. Students are expected to apply programming skills in imaginative ways to produce functional interactive experiences.
3 Credits

WMMN 615

Advanced Topics in Web and Applications Technology

Introduces the programming and database technologies that underlie an effective retail web site, enabling students to competently realize their web design concepts and fine tune their programming and database skills through a real-world project.
3 Credits

WMMN 620

Advertising in the Digital Age

Appreciating advertising's rich history, the course explores the latest commercial trends that impact marketing and advertising on the Internet and the array of portable digital information devices through which people connect . Using a variety of applications, students develop concepts, a marketing plan, and appropriate research methods to evaluate the effectiveness and reach of today's digital advertising.
3 Credits

WMMN 625

Corporate Design

Introduces coordinated identity branding within a digital context and the many applications required to reach the multitude of stakeholders in the corporate audience. After analyzing relevant cases, students design original identity systems that are effective in any format or medium as visual expressions of corporate culture and goals.
3 Credits

WMMN 630

The Business of Web and Multimedia Design

Students take the first steps towards establishing their own web and multimedia design businesses by defining their career goals and developing business and marketing plans. They also analyze successful projects, research target clients, and learn to articulate their interests, personal style, and design and technical skills.
3 Credits

WMMN 635

Mobile Application Development I

The application development process for iOS platforms relies on a specialized paradigm of application development - the mobile paradigm. In this course, students are presented with Apple’s approach to mobile app design and development, as reflected in the design of the iOS platform, the Model-View-Controller (MVC) paradigm and iOS's various high and low-level frameworks. Objective-C, the native programming language for iOS, is explained step-by-step. Students will be introduced to the Xcode integrated development environment, extensively using it to develop several applications from scratch. The course includes hands-on assignments and extensive individual practice work.
3 Credits

WMMN 636

Mobile Application Development II

The Android open source platform offers compatibility with a wide range of devices, which provide global access to the mobile market. In this course, you learn to build on your existing App Development knowledge to deliver robust business applications for Android phones and tablets and integrate them with enterprise systems.
3 Credits

WMMN 637

Advanced Mobile App Development

This course will cover advanced features and functionality of both iOS and Android Mobile Appdevelopment. Build on the knowledge presented in both introductory courses especially onfeatures needed to support iPhone and Android business applications. This course will focus onapplication interfaces such as GEO positioning, web access and multimedia capabilities, analyzehow mobile front end applications utilize and access functionality hosted in a cloud computingenvironment. Learn how social networking software like Facebook and Twitter; In-Apppurchases and ads can be used to promote and extend mobile applications.
Prerequisites: WMMN 635, WMMN 636
3 Credits

WMMN 640

Principles of 2D Animation

Teaches the concepts, tools and techniques necessary to infuse life into objects and characters, titles and visual effects. Encouraged to experiment and discover their own voice and style, students produce a final project by writing a short script, developing an original character, and animating their character in an environment of their own design.
3 Credits

WMMN 641

3D Animation I

Presents the theoretical framework for organizing three-dimensional space. Students learn how to design virtual objects and environments using basic lighting, shading, and camera angles, gesture, posing and expression and sound design. Students also learn the importance of timing and careful planning by producing scripts and detailed storyboards.
3 Credits

WMMN 642

3D Animation II

Presents the theoretical framework for organizing three-dimensional space. Students learn how to design virtual objects and environments using basic lighting, shading, and camera angles, gesture, posing and expression and sound design. Students also learn the importance of timing and careful planning by producing scripts and detailed storyboards.
3 Credits

WMMN 650

Type in Motion

Exposes students to the design of dynamic typography used in motion graphics. Type style, letter form, color, texture, shape, font size, and transitions will be analyzed in the context of how the viewer reads moving visual information. Building on the rich history of typeface design, students will experiment to effectively communicate type-based messages in a variety of digital media.
3 Credits

WMMN 660

Digital Photography for Designers

Is a practical introduction to the craft of digital photography and how both traditional and experimental approaches to the photographic image support and enhance the communicative power of web and interactive designs. Examples of significant historical and contemporary photographs are critically examined to stimulate the student's creativity.
3 Credits

WMMN 670

Video and Audio Production Studio

Students learn the aesthetics and technical aspects of good visual and sound design to effectively communicate messages in digital distribution platforms. Hands-on projects help students develop concepts, shoot video and capture audio effectively, edit both using industry accepted software, and manage post-production workflow and distribution.
3 Credits

WMMN 675

Professional Internship Experience

The student will work in a professional environment, for a minimum of 480 hours over a period of at least two semesters. Students may secure an internship independently or may work with the GST Department of Career Services. Weekly logs and examples of work are required for the successful completion of the internship, and are reviewed by the Faculty Internship Coordinator, upon completion of the internship. The purpose of the internship is to provide students with practical, hands-on experience in their chosen field of expertise to complement their coursework. The Internship MUST be approved in advance by the program chair.
Pre- or Corequisite: Permission of the Program Chair
3 Credits

M.A. in Web and Multimedia Design Preparatory Courses

Students with insufficient background in computer science or graphic design will be required to complete some or all of these courses:

WMMN 608

Introduction to Multimedia Technology

Introduces prospective Web and Multimedia Design students to basic computer topics and terminology relevant to their field. Digital workflow issues and the entire Adobe Creative Suite (CS) are introduced. Students will complete this course with a solid understanding of both PC and MAC platforms, and how to access, evaluate, and secure information on the World Wide Web.
3 Credits

WMMN 609

The Foundation and History of Design I

Introduces the basic design principles, elements, and concepts related to media design. The vocabulary of visual form and the design process will be introduced in a project-based environment that will foster the development of students' visual creative skills.
3 Credits

WMMN 611

Foundations of Web Design

This course is intensive and will focus primarily on helping students understand the design and functional abilities of developing a thorough knowledge of HTML design. The student knowledge of basic HTML design will be extended into areas of graphic design, image optimization, understanding frames and tables, embedding video / audio, in order to provide the student with a framework for successfully engaging with the remainder of the masters program.
Pre- or Corequisite: Permission of the Program Chair
3 Credits

WMMN 612

The Foundation and History of Design II

In this course, the basic principles of design are developed and extended through project-based exercises into the area of media communication and typography in order to develop a framework for professional web and multimedia production. The course explores visual form as communication, the relationship of content and visual form, the connections between audio and visual data, typography as a visual form, and basic technical typography. A brief history of graphic communication and typography is expanded upon. The course continues to nurture the students’ development of a working methodology for problem-solving, but expanding it into the audio-visual and narrative realm.​
Pre- or Corequisite: Permission of the Program Chair
3 Credits

Not ready for a Master's Degree?

If you're an undergraduate student or a recent high school graduate, consider our Integrated Technology Merit Fast Track program. It will enable you to earn a bachelor's and a master's degree in less time for less money, allowing you to take up to nine credits worth of graduate level courses in your senior year of your undergraduate design program. The credits earned will count toward both your bachelor's and master's degrees. Applying the same credits to both degree programs shortens the time it will take you to finish school, and it will cut the cost.

Graduating with two degrees will also give you an advantage as you embark on your career path. Merit Fast track students who maintain the merit track requirements are guaranteed acceptance to the Graduate School of Technology.

You can earn both a Bachelor's and a Master's Degree in the following major:

  • Digital Multimedia Design (B.S.) and Web and Multimedia Design (M.A.)

For additional information on the Touro GST's Integrated Technology Merit Fast Track program, please contact